In several states, attorneys are pursuing a class action lawsuit against MyPillow. The plaintiffs allege that the company has violated consumer protection laws by inflating costs on two special pricing options. They say this inflated price creates the appearance of a sale. In the latest instance, MyPillow was recently withdrawn from the market in Oregon. However, this doesn’t mean that the company won’t face further litigation.
The MyPillow CEO, Mike Lindell, recently sued the House select committee investigating the deadly Jan. 6 attack on the Capitol.
Lindell is a friend of former President Trump and filed the lawsuit. The suit was a response to the committee’s subpoena. He argues that the subpoena is unconstitutional because it seeks communications related to the insurrection. The case is being heard in U.S. District Court for the District of Minnesota.
According to the complaint, the company was negligent in failing to disclose that it was an official pillow of the National Sleep Foundation. It also failed to disclose that it had a financial relationship with the organization, which triggered the class-action lawsuit. The company has agreed to remove the claim by the end of January. Despite this agreement, MyPillow is still facing two class-action lawsuits over its marketing practices. Investigators in California claim that MyPillow overstated its ability to prevent snoring, insomnia, and neck and back pain.
The California class action alleges that MyPillow engaged in false reference pricing in two national advertising campaigns and purported sale offers.
The Oregon lawsuit alleges that the company knowingly misled consumers and failed to disclose the true cost of its products. The Oregon class-action claims are also based on deceptive marketing tactics. The New York case is expected to be approved by the jury in early 2017. Depending on how many lawsuits are approved, the class-action lawsuit My Pillow faces may reach a significant sum.
The MyPillow class-action lawsuit was filed against the company in 2016 due to the false claims it made in its infomercials. The lawsuit claims that MyPillow made false claims about its product’s ability to help patients suffering from sleep apnea, restless leg syndrome, and TMJ. It eventually settled the lawsuit for $1.3 billion. It will be a costly fight for MyPillow’s consumers.
The company is not denying that it made false claims in its advertisements.
But it also denied claims that the product helped people with restless leg syndrome and sleep apnea. It has voluntarily paid a $1 million civil penalty for false claims. It has not filed a separate motion to dismiss the California class action. The plaintiffs want to sue the manufacturer for damages incurred by their customers. The defendant is likely to be forced to pay the money to compensate the consumers.
The lawsuit alleged that MyPillow engaged in misleading advertising. It claimed that it could solve sleep apnea, reduce snoring, and treat other problems with sleep. It also claimed that it could prevent restless leg syndrome and TMJ. This case is being fought in Oregon and California and is expected to settle for $995,000 per household. But the plaintiffs have not yet reached an agreement in this regard.
A proposed class-action lawsuit against MyPillow claims that the company made false claims in its advertisements.
The plaintiffs claim that the company falsely advertised that it was a “sleep expert” and that it paid to settle the case. The lawsuit has resulted in a $100,000 settlement for the plaintiffs. It also cites untrue advertisements in its online ads. MyPillow is a major player in the sleeping accessories industry.
MyPillow’s advertising campaign was hit with a class-action lawsuit in California in February. The plaintiffs claimed that the firm misrepresented itself as an expert in sleep and paid to settle the case. The case was ultimately dismissed, but the company was forced to pay a $100,000 settlement. The settlement reflects the fact that MyPillow was forced to change the way it advertised its products. This lawsuit is an ongoing battle that stretches back to its roots.